• HOME
  • ABOUT US
  • NEWS
    • NEWS
    • ARTICLES / EVENTS
  • PUBLICATIONS
    • ENGLISH
      • LATEST ISSUE
      • ADVERTISE WITH US
      • SUBSCRIBE NOW
    • BOOKS
      • DEMYSTIFYING RETAIL
  • BUSINESS DELEGATIONS
  • DESIGN GALLERY
  • UPCOMING EXHIBITIONS
    • DOMESTIC
    • OVERSEAS
  • DIRECTORY
    • MANUFACTURER LIST
    • RETAILERS LIST
  • CONTACT US
 

EDGE BY TITAN LAUNCHES FUMAGE - A NEW CERAMIC CASE AFTER 3 YEARS

21-01-2026   11:05 AM

Edge by Titan launches Fumage- defined by new geometry, redesigned ceramic bracelet and a fumé dial. Marking a strategic product milestone, Fumage sets the stage for the launch of a new ceramic shape to the Edge portfolio after three years, signalling a material shift towards a sleek profile, more durable case architecture paired with a hand-finished gradient dial. Inspired by the fluidity of smoke, the new structure captures movement with control, creating form without constraint.

Edge by Titan evolves its slim, modern language with Fumage. A new case architecture and integrated ceramic bracelet reshape the glossy silhouette, keeping the signature lightness intact while adding dimension and presence. The satin bezel, polished bevels and ceramic links create a controlled play of light, durable enough for daily wear yet still refined on the wrist. The collection takes its cue from the art of fumage, translating the drift of smoke into a hand-crafted fumé dial built through a multi-stage lacquering process that moves from light to shadow. This introduces the idea of controlled chaos- movement held in precision, expression guided by restraint. It remains recognisably Edge: slim, minimal, and disciplined, but now with a sharper point of view and a sense of tension that makes the watch feel more alive. This balance defines the collection’s aesthetic: refined yet expressive, restrained yet impactful.

Fumage arrives at a moment when design takes centre stage. The introduction of a new ceramic case marks a clear material upgrade and reflects a willingness to make bolder design moves, not merely refine what already exists. By bringing together a new material, a fumé-inspired dial, and Edge’s signature slimness, the collection signals that Edge is confident enough to experiment while staying anchored to its core values.

Key specifications of Fumage
Case
Dimensions: 39.00 x 42.30 mm
Thickness: 5.05 mm
Material: Grade A ceramic

Bezel
Material: Grade A ceramic
Finish: Circular satin

Dial
Fumé effect (gradient from dark at edge to light at centre)
High-gloss lacquer over gradation

Hands
Diamond cut sword hands

Glass
Sapphire

Strap
Integrated, free-fall ceramic
Vertical satin finish

Movement
T 9081 Edge Calibre

Water Resistance
3 ATM

Commenting on the new launch, Kalpana Rangamani, CSMO, Titan Premium & Luxury Watches said, “With Fumage, we’re widening the footprint of Edge in the premium category. The new structure, the introduction of the ceramic case and the fumé dial give Edge a distinct visual language and a stronger competitive edge in a space that’s becoming increasingly design-led. This isn’t just a new launch - it’s the start of the next chapter for Edge that can claim stakes in design and a strong material story both at the same time”

Priced at INR 52,995, Edge Fumage is now available in 2 color variants (Black & Blue) in 600+ Titan World stores, 250+ Helios stores, Titan.co.in ,large format stores and select authorized watch dealers.

Courtesy : AOJ Desk News

Share : 

Platinum Buyer-Seller Meet 2026: Re-capping Key Highlights and the Road Ahead

24-07-2026   3:30 PM

The Platinum Buyer-Seller Meet 2026 hosted in Kochi earlier this month brought together 10 manufacturers, over 70 retailers and key industry partners for two days of focused exchange on product innovation, evolving...

Read More

Forevermark Diamond Jewellery Enters East India

24-07-2026   1:30 PM

Forevermark Diamond Jewellery from De Beers Group has strengthened its presence in East India with the launch of its new store at South City Mall, Kolkata, marking the opening of its 10th store in India and another...

Read More

Regal Jewellers enters Tamil Nadu with Vijay Sethupathi, Simran

24-07-2026   1:25 PM

Regal Jewellers is making its Tamil Nadu debut with a little star power and plenty of sparkle. The jewellery retailer has appointed actors Vijay Sethupathi and Simran as its brand ambassadors for Tamil Nadu,...

Read More

Gold falls 2% as Middle East tensions fuel inflation fears, rate-hike bets

24-07-2026   1:20 PM

Gold fell more than 2% on ‌Thursday, retreating from the previous session's two-week high, as the Middle East conflict drove up energy prices, fuelling inflation concerns and reinforcing expectations of hikes in...

Read More

De Beers' rough diamond production increases, but prices, demand remain under pressure

24-07-2026   1:15 PM

Global diamond miner De Beers has reported an 88% year-on-year increase in rough diamond production to 7.8-million carats for the second quarter of this year, taking the company's output for the first half of this...

Read More

Design Gallery

Videos

View More Videos
  
AOJ exclusive ..
  
AOJ exclusive ..
  
Bhima Jewellery launched ..
  
AOJ Exclusive Interview ..

UPCOMING DOMESTIC EVENTS

View More

UPCOMING OVERSEAS EVENTS

View More
'); printWindow.document.close(); setTimeout(function () { printWindow.print(); }, 500); return false; }

FOLLOW US ON

June 2026

English Edition

Subscribe Now Print Edition
Subscribe Now Digital Edition

© 2026 AOJ Media Pvt Ltd - All Rights Reserved. | Developed by Creed Global Tech.    T & C   Privacy Policy 

Top