• HOME
  • ABOUT US
  • NEWS
    • NEWS
    • ARTICLES / EVENTS
  • PUBLICATIONS
    • ENGLISH
      • LATEST ISSUE
      • ADVERTISE WITH US
      • SUBSCRIBE NOW
    • BOOKS
      • DEMYSTIFYING RETAIL
  • BUSINESS DELEGATIONS
  • DESIGN GALLERY
  • UPCOMING EXHIBITIONS
    • DOMESTIC
    • OVERSEAS
  • DIRECTORY
    • MANUFACTURER LIST
    • RETAILERS LIST
  • CONTACT US
 

Lab-grown diamonds move from fringe to mainstream as India’s jewellery market reshapes

07-01-2026   01:00 PM

India’s laboratory-grown diamond (LGD) industry is entering a decisive phase in 2026, backed by regulatory clarity, wider consumer acceptance and rapid retail expansion.

Under the new standard, India is officially adopting the term ‘laboratory-grown diamond’ and ‘laboratory-created diamond’, while disallowing misleading or outdated descriptions such as "fake" or "artificial". The move is expected to boost consumer confidence, enhance credibility, and ensure transparency at the point of sale.

Price remains a key driver. A one-carat natural diamond can cost anywhere between ₹70,000 and ₹5 lakh, while a similar lab-grown stone is typically priced between ₹20,000 and ₹80,000. This gap has made diamonds accessible to a much larger base, especially younger buyers and consumers in tier-two and tier-three cities.

Industry estimates show India’s lab-grown diamond market at around $450 million in 2023-24, with projections of $1.2 billion by by 2030-31, underlining strong long-term potential.

Globally, lab-grown diamonds have moved from a fringe category to a meaningful share of the market, rising from about 5% in 2018 to nearly 20% by 2024. India is following a similar path, with growth expected to be faster in volumes than value over the next few years.

From an industry perspective, both cost and ethics are shaping demand. Nirav Bhansali, CEO, Prism Jewellery, believes the category benefits from a dual advantage.

“So sustainability as well as affordability, they both are playing in favour of lab grown diamond space,” he said. Younger consumers are increasingly mindful of sourcing, while also seeking value and design flexibility.

Retail expansion is picking up pace. Pooja Sheth, Founder and MD at Limelight Diamonds, said the company is moving towards full vertical integration to strengthen its position. “We are now going to be an entire 'rocks to retail' story,” she said, highlighting the shift towards controlling the entire value chain—from growing diamonds to retailing finished jewellery.

Limelight has expanded rapidly across metros as well as smaller cities, reflecting the broadening acceptance of lab-grown diamonds.

The entry of large, established jewellery players has further legitimised the category, reducing hesitation that existed a few years ago. With improving certification standards, expanding retail networks and growing use cases—from weddings to everyday and occasion wear—lab-grown diamonds are emerging as a parallel category rather than a niche.

As 2026 unfolds, the sector appears set for faster volume growth, deeper penetration and intensifying competition across India’s jewellery market.

Courtesy: CNBC TV 18

Share : 

House of Quadri Celebrates Mother’s Day with a collection rooted in meaning, memory, and modern heirlooms

04-05-2026   1:50 PM

This Mother’s Day, House of Quadri turns to that sentiment with a collection crafted around the one word that carries it all: Mum. At House of Quadri, jewellery has always stood for more than adornment. It is...

Read More

Jewellery buyers browse more, buy later as gold volatility bites

04-05-2026   1:45 PM

In an era where window shopping has gone digital, consumers are browsing far more than they are buying, tracking gold prices, comparing designs, and shortlisting options across platforms before making a purchase....

Read More

TBZ unveils gold collection in Kochi with 22-ft 3D necklace OOH

04-05-2026   1:40 PM

TBZ – The Original, India's oldest jewellery brand founded in 1864, launched its latest bridal gold jewellery collection in Kochi. To announce the relaunch of its Kochi store on MG Road and introduce its...

Read More

Gold monetisation scheme: Jewellers push for e-gold units to boost liquidity

04-05-2026   1:35 PM

South-India based retired financial professional Sharda (name changed), hasn’t been adorning her wedding jewellery and other gold coins gifted over years. Hence she decided to use the Government of India’s Gold...

Read More

India in Focus: Stronger Push for Natural Diamonds!

04-05-2026   1:30 PM

Ms. Amber Pepper, CEO of Natural Diamond Council*, highlighted a bullish outlook for India with increased marketing investments during her visit to Mumbai. At a key meeting with GJEPC, discussions focused on...

Read More

Design Gallery

Videos

View More Videos
  
AOJ exclusive ..
  
AOJ exclusive ..
  
Bhima Jewellery launched ..
  
AOJ Exclusive Interview ..

UPCOMING DOMESTIC EVENTS

View More

UPCOMING OVERSEAS EVENTS

View More

FOLLOW US ON

April 2026

English Edition

Subscribe Now Print Edition
Subscribe Now Digital Edition

© 2026 AOJ Media Pvt Ltd - All Rights Reserved. | Developed by Creed Global Tech.    T & C   Privacy Policy 

Top