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Firefly Diamonds Marks First Anniversary with Launch of New Collection, Website and National Expansion Plans

10-10-2025   10:45 AM

Firefly Diamonds, one of India’s fastest-growing lab-grown diamond jewellery brands, is celebrating its first anniversary with a series of announcements. These include the launch of a new collection, the unveiling of its website, exclusive festive offers, and a roadmap for future expansion.

In just one year, Firefly has grown from its debut store in Mumbai to six boutiques across four cities including Mumbai, Pune, Bengaluru, and Hyderabad
The launch of fireflydiamonds.com represents a major milestone in the brand’s omnichannel journey. The platform brings Firefly’s premium in-store experience online, enabling customers across India to browse collections, personalize pieces, and shop from the comfort of their homes all while staying true to the brand’s hallmark of craftsmanship, sustainability, and modern luxury.

“Our new website is more than just a digital storefront, it’s an extension of the Firefly experience,” said Adit Bhansali, Co-founder, Firefly Diamonds. “By blending high-touch service with cutting-edge technology, we’re making premium diamond jewellery accessible and enjoyable for a new generation of shoppers.

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Dubai, China sign MoU to develop gold and jewellery trade

19-10-2026   1:40 PM

The Dubai Jewellery Group (DJG) has signed a Memorandum of Understanding (MoU) with the Gold Association of Guangdong Province in China. The agreement aims to strengthen the cooperation between the gold and...

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Krishniah Chetty Jewellery exhibition in Hubballi till October 19

19-10-2026   1:40 PM

C. Krishniah Chetty Group of Jewellers, which has a 155-year legacy, is holding a four-day jewellery exhibition from October 16 to 19 in Hubballi. Inaugurating the jewellery exhibition at Hotel The Fern...

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India gold swings to premium as lower prices lift jewellery demand

19-10-2026   1:35 PM

Gold traded at a premium in India for the first time in more than three months as a pullback in prices boosted jewellery purchases, while demand in top consumer China remained subdued. In India, domestic gold...

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Joyalukkas opens Middle East’s largest jewellery showroom in Dubai

19-10-2026   1:30 PM

Joyalukkas inaugurated ‘Jewel of Joy’, billed as the Middle East’s largest jewellery showroom, at Dubai Gold District . The 25,000-square-foot showroom was inaugurated in the presence of Dr Thani bin Ahmed Al...

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GJEPC collaborates with The Leela Hotels, Palaces & Resorts by signing MoU, marking the launch of exclusive hospitality benefits and special offers exclusively for GJEPC members

16-10-2026   1:10 PM

GJEPC collaborates with The Leela Hotels, Palaces & Resorts by signing MoU, marking the launch of exclusive hospitality benefits and special offers exclusively for GJEPC members. The event held at Bharat Diamond...

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