• HOME
  • ABOUT US
  • NEWS
    • NEWS
    • ARTICLES / EVENTS
  • PUBLICATIONS
    • ENGLISH
      • LATEST ISSUE
      • ADVERTISE WITH US
      • SUBSCRIBE NOW
    • BOOKS
      • DEMYSTIFYING RETAIL
  • BUSINESS DELEGATIONS
  • DESIGN GALLERY
  • UPCOMING EXHIBITIONS
    • DOMESTIC
    • OVERSEAS
  • DIRECTORY
    • MANUFACTURER LIST
    • RETAILERS LIST
  • CONTACT US
 

Get a #MOMENTWITHMAHI AS MEN OF PLATINUM returns with the ‘MS DHONI SIGNATURE EDITION’ and a robust festive season programme

24-09-2025   10:20 AM

Platinum Guild International (PGI) India’s Men of Platinum brand returns this festive season with the MS Dhoni Signature Edition — a line of jewellery that speaks to the enduring legacy of a modern icon. Crafted in 95% pure platinum one of the highest standards of purity in precious jewellery, platinum is naturally white, it never fades or tarnishes. Each piece is designed to last — just like the values it represents. Strong, rare, and timeless, platinum mirrors the qualities that have defined MS Dhoni’s career: resilience, composure, and quiet confidence.

The latest additions to the collection take inspiration from Dhoni’s journey and distinctive sense of style. From sculptural link bracelets that represent connection and strength, to dual-tone pieces that echo precision and subtle flair, the designs are minimalist yet statement-making. Clean lines, purposeful details, and the unmistakable etch of Dhoni’s signature make every piece from the collection a mark of inner greatness. What sets this collection apart is its ability to blend aesthetic refinement with deep symbolism.

It’s jewellery not just worn for style, but for what it stands for. A personal reminder of the values one lives by, the MS Dhoni Signature Edition remains as meaningful as it is elegant.

And this season, Men of Platinum adds another layer of exclusivity. With every purchase from the collection, consumers stand a chance to win a once-in-a-lifetime opportunity — an exclusive meet and greet with MS Dhoni himself, to be held in Mumbai in early 2026. This activation runs across select retail stores from 18th September to 16th November 2025, offering fans a rare opportunity at turning admiration into a personal moment.

This exclusive initiative isn’t just for consumers — it recognises trade excellence too.

The top retail brands driving the highest sales of the MS Dhoni Signature Edition between 18th September and December 2025 will be invited to nominate their representatives to attend the exclusive Meet & Greet with MS Dhoni as well — a once-in-a-lifetime moment with the cricketing legend.

Courtesy : AOJ Desk News

Share : 

Platinum Buyer-Seller Meet 2026: Re-capping Key Highlights and the Road Ahead

24-07-2026   3:30 PM

The Platinum Buyer-Seller Meet 2026 hosted in Kochi earlier this month brought together 10 manufacturers, over 70 retailers and key industry partners for two days of focused exchange on product innovation, evolving...

Read More

Forevermark Diamond Jewellery Enters East India

24-07-2026   1:30 PM

Forevermark Diamond Jewellery from De Beers Group has strengthened its presence in East India with the launch of its new store at South City Mall, Kolkata, marking the opening of its 10th store in India and another...

Read More

Regal Jewellers enters Tamil Nadu with Vijay Sethupathi, Simran

24-07-2026   1:25 PM

Regal Jewellers is making its Tamil Nadu debut with a little star power and plenty of sparkle. The jewellery retailer has appointed actors Vijay Sethupathi and Simran as its brand ambassadors for Tamil Nadu,...

Read More

Gold falls 2% as Middle East tensions fuel inflation fears, rate-hike bets

24-07-2026   1:20 PM

Gold fell more than 2% on ‌Thursday, retreating from the previous session's two-week high, as the Middle East conflict drove up energy prices, fuelling inflation concerns and reinforcing expectations of hikes in...

Read More

De Beers' rough diamond production increases, but prices, demand remain under pressure

24-07-2026   1:15 PM

Global diamond miner De Beers has reported an 88% year-on-year increase in rough diamond production to 7.8-million carats for the second quarter of this year, taking the company's output for the first half of this...

Read More

Design Gallery

Videos

View More Videos
  
AOJ exclusive ..
  
AOJ exclusive ..
  
Bhima Jewellery launched ..
  
AOJ Exclusive Interview ..

UPCOMING DOMESTIC EVENTS

View More

UPCOMING OVERSEAS EVENTS

View More
'); printWindow.document.close(); setTimeout(function () { printWindow.print(); }, 500); return false; }

FOLLOW US ON

June 2026

English Edition

Subscribe Now Print Edition
Subscribe Now Digital Edition

© 2026 AOJ Media Pvt Ltd - All Rights Reserved. | Developed by Creed Global Tech.    T & C   Privacy Policy 

Top