• HOME
  • ABOUT US
  • NEWS
    • NEWS
    • ARTICLES / EVENTS
  • PUBLICATIONS
    • ENGLISH
      • LATEST ISSUE
      • ADVERTISE WITH US
      • SUBSCRIBE NOW
    • BOOKS
      • DEMYSTIFYING RETAIL
  • BUSINESS DELEGATIONS
  • DESIGN GALLERY
  • UPCOMING EXHIBITIONS
    • DOMESTIC
    • OVERSEAS
  • DIRECTORY
    • MANUFACTURER LIST
    • RETAILERS LIST
  • CONTACT US
 

Swarovski has launched a new Swarovski Created Diamonds Collection built around a proprietary cut

13-06-2025   01:05 PM

Swarovski launches Octagon Collection featuring proprietary diamond cut. - Swarovski

Dubbed the "Octagon Collection", it showcases a patented octagon-shaped cut inspired by the house’s logo, designed by global creative director Giovanna Engelbert.

The patented Octagon cut features 57 facets: 32 on the pavilion, 24 on the crown, and one on the table. This result is a stone that delivers greater brilliance than traditional emerald or baguette cuts.

The Octagon Collection includes ten pieces, each featuring bezel set Octagon cut laboratory grown diamonds and precious metals. The line includes a pendant available in white or yellow gold, mini hoop earrings in yellow gold, white gold stud earrings, a yellow gold bracelet, solitaire rings in white or yellow gold—including a horizontal setting option in two sizes—and a band ring offered in both white and yellow gold.

“A new chapter in Swarovski savoir-faire, the Octagon cut, and its namesake fine jewelry collection, balances the timeless elegance of laboratory grown diamonds with distinctive designs to shine a light on life’s defining moments—from celebrations and achievements to personal joys and proposals of forever,” the company said in a statement.

Courtesy: Fashion Network

Share : 

Dubai, China sign MoU to develop gold and jewellery trade

19-10-2026   1:40 PM

The Dubai Jewellery Group (DJG) has signed a Memorandum of Understanding (MoU) with the Gold Association of Guangdong Province in China. The agreement aims to strengthen the cooperation between the gold and...

Read More

Krishniah Chetty Jewellery exhibition in Hubballi till October 19

19-10-2026   1:40 PM

C. Krishniah Chetty Group of Jewellers, which has a 155-year legacy, is holding a four-day jewellery exhibition from October 16 to 19 in Hubballi. Inaugurating the jewellery exhibition at Hotel The Fern...

Read More

India gold swings to premium as lower prices lift jewellery demand

19-10-2026   1:35 PM

Gold traded at a premium in India for the first time in more than three months as a pullback in prices boosted jewellery purchases, while demand in top consumer China remained subdued. In India, domestic gold...

Read More

Joyalukkas opens Middle East’s largest jewellery showroom in Dubai

19-10-2026   1:30 PM

Joyalukkas inaugurated ‘Jewel of Joy’, billed as the Middle East’s largest jewellery showroom, at Dubai Gold District . The 25,000-square-foot showroom was inaugurated in the presence of Dr Thani bin Ahmed Al...

Read More

GJEPC collaborates with The Leela Hotels, Palaces & Resorts by signing MoU, marking the launch of exclusive hospitality benefits and special offers exclusively for GJEPC members

16-10-2026   1:10 PM

GJEPC collaborates with The Leela Hotels, Palaces & Resorts by signing MoU, marking the launch of exclusive hospitality benefits and special offers exclusively for GJEPC members. The event held at Bharat Diamond...

Read More

Design Gallery

Videos

View More Videos
  
AOJ exclusive ..
  
AOJ exclusive ..
  
Bhima Jewellery launched ..
  
AOJ Exclusive Interview ..

UPCOMING DOMESTIC EVENTS

View More

UPCOMING OVERSEAS EVENTS

View More

FOLLOW US ON

September 2026

English Edition

Subscribe Now Print Edition
Subscribe Now Digital Edition

© 2026 AOJ Media Pvt Ltd - All Rights Reserved. | Developed by Creed Global Tech.    T & C   Privacy Policy 

Top