The milestone marks a significant step in the brand’s nationwide expansion, strengthening its presence in India’s rapidly evolving laboratory grown diamond (LGD) jewellery market.

Limelight Diamonds, India’s leading LGD jewellery brand, has crossed the milestone of 100 stores across 45 cities in India this Dussehra, marking a significant chapter in its growth journey and reflecting on its ambition to make the brilliance of lab-grown diamonds more accessible to Indian consumers.

The announcement coincides with Dussehra, a festival that symbolises positivity, progress and new beginnings. For Limelight, the occasion marks both the celebration of a significant achievement and the beginning of an ambitious new chapter. It reflects the brand's commitment to building a new jewellery category in India, bringing together design, innovation, transparency and a contemporary retail experience.

With stores spanning major metros as well as emerging Tier 2 and Tier 3 markets, Limelight's journey reflects the changing preferences of India's modern jewellery buyers and increasing interest towards LGD jewellery for various occasions.

Commenting on the achievement, Pooja Madhavan, Founder & Managing Director, said, "Crossing 100 stores across 45 cities is an incredibly proud moment for all of us at Limelight. This milestone is a reflection of the potential of the LGD sector in India and the opportunity to redefine how India experiences diamond jewellery. What excites me most is that our journey has just begun. Having established a strong foundation in India, we are now looking at opportunities beyond our borders. Our ambition is to build Limelight into a globally recognised jewellery brand and take India to the world.

Courtesy: AOJ DESK NEWS