Bhima Jewellers, one of India's most trusted jewellery brands, has announced the launch of the "Bhima Brilliance Diamond Jewellery Festival," a month-long retail campaign designed to celebrate the timeless allure of diamonds while offering customers unmatched value on every purchase. The festival will be held across all Bhima showrooms from July 9 to August 9, 2026.

As families reunite during the annual July–August holiday season, BHIMA JEWELLERS is celebrating the return of Non-Resident Indians (NRIs) with a campaign curated for this special time of the year. Recognising that many overseas Indians prefer to purchase fine jewellery during their visit to India—whether for family celebrations, gifting, upcoming weddings, or long-planned investments- the Bhima Brilliance Diamond Jewellery Festival presents an exclusive range of contemporary, solitaire and timeless diamond jewellery, complemented by exceptional purchase benefits that reflect the brand's enduring legacy of purity, trust and craftsmanship.

During this period, customers purchasing diamond jewellery can avail up to 100% off on making charges, making it one of Bhima's most rewarding diamond campaigns of the year. Customers will also receive a cashback of ₹5,000 per carat on all diamond purchases.

To further enhance customer value, Bhima is introducing a special diamond exchange programme, offering an additional ₹5,000 per carat on the exchange of old diamond jewellery. Customers will also receive a free 24-karat gold bar on eligible purchases, making every diamond investment even more rewarding.

Adding to the excitement, every eligible customer will stand a chance to win the Grand Bumper Prize – a BMW X1, making the offer a celebration that extends beyond jewellery.

The Bhima Brilliance Diamond Jewellery Festival will showcase an extensive portfolio of certified diamond jewellery, including bridal collections, solitaires, contemporary designs, lightweight everyday wear and occasion jewellery. Every diamond is backed by Bhima's commitment to transparency, certified quality, ethical sourcing and exceptional craftsmanship, offering customers complete confidence in every purchase.

Speaking about the campaign, Bhima said that the offer has been conceptualised to celebrate the growing affinity for diamond jewellery by combining exceptional value with an elevated shopping experience. The campaign reflects the brand's continued commitment to making premium diamond jewellery more accessible while rewarding customers with exclusive offers and memorable experiences.

This exclusive offer is available from July 9 to August 9, 2026, across all Bhima showrooms.Terms & Conditions apply.

Courtesy: AOJ DESK NEWS